Reserve Your Spot Today!

PapalODown’s PR CAmpaign Basics Webinar
Monday, October 7, @ 7-8pm est

How do you launch a Public Relations (PR) campaign for your business or brand? This ‘PR Campaign Basics’ webinar will take you through the three phases of PapaLoDown Agency’s signature PR campaign process.

Webinar Takeaways:
- Learn what a timeline for a PR campaign should look like
- Learn what tools you can use to make your campaign easy to manage
- Learn how you can plant seeds of opportunity for your stories to be amplified in the media

*If you can’t attend, please register anyway, and get access to the recording.


About the facilitator: Paloma B. Concordia was born and raised in the San Francisco Bay Area, and gives credit to New York City for developing her business savvy state of mind. Her education and career began in the fashion and retail industry, (*graduating cum laude with an A.A in Merchandise Marketing & Management from the Fashion Institute of Design and Merchandising in San Francisco, and a B.A. in Marketing from the Laboratory Institute of Merchandising in New York City), and transitioned into the music business at the height of the digital media boom. Inspired by progressive artists in the Bay Area, Paloma began to explore youth empowerment programs and social justice initiatives, and found her passion in supporting the progressive arts community through public relations.

Paloma has served as a program coordinator in partnership with Beats Rhymes and Life, and the East Bay Asian Youth Center in Oakland, CA, as well as a Program Director with non-profit arts organization, the Estria Foundation.

Combining her experience in these fields, she founded the PapaLoDown Agency in 2009, a boutique public relations company specializing in a client base of entrepreneurs and community orgs in the arts, entertainment, and youth empowerment spaces.