What is a Publicist? Is a Publicist Right for Me?

What is a Publicist? Is a Publicist Right for Me?

Publicists serve as the bridge between an organization or person, and the media. Publicists develop relationships with journalists, editors, producers, and influencers; and create strategies that will generate buzz around your event or brand. There's always an opportunity to improve the public perception of your organization, and that’s where publicists come in to the picture.